The BBA program aims at developing a student's intellectual ability, executive personality and managerial skills through an appropriate blending of business and general education. The program assists the students in understanding and developing the unique leadership qualities required for successfully managing business function, an organizational unit or an enterprise. Students will be exposed to industry oriented modules for making them industry ready graduates. The specific objectives of the program are to produce up-to-date, assertive and effective executives for business and other organization, and prepare students for higher studies in business at home and abroad.
Eligibility: 10 + 2 (Any Stream) Pass
Subjects: Subjects taught includes Principles of Managements,Economic Theory and Practice, Business Mathmatics,Business Communication,Commercial Law, Principles of Marketing,Business Finance,Management of Operations, Industrial Laws and Practice,Marketing Research,Entrepreneurship, International Business and Marketing of Services.
Duration: Six semesters (Three academic years)
Scope: The BBA program prepares students for executive career in business and other organization. The BBA degree is many a times referred to as a golden passport, since it gives its holder an edge in the job market by opening more doors of opportunity. The degree helps the graduate to fulfill potential for high earnings, increased responsibility, and greater personal development. The present decade has been labelled as the era of business, business administration and business graduates.
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